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"Half the world is composed of people who have something to say and can't
, and the other half who have nothing to say and keep saying it." ? Robert Frost, early 20th century American poet
We can't inspire and energize people with memos, mission statements, data and analysis, charts, goals and objectives
, measurements, systems, or processes. These are important factors in improving performance. But that's management, not leadership. People are inspired and aroused by exciting mental pictures of a preferred future, principles or values that ring true, and being part of a higher cause or purpose that helps them feel they're making a difference.
Highly interconnected with and dependent upon a leader's ability to provide Focus and Context is his or her communication skills ? especially verbal skills. When I was eighteen and starting my Culligan career I took a Dale Carnegie sales course. I followed that with their public speaking course. Both had a major impact on my leadership performance. I came to realize that learning the basic persuasion skills of clarifying and simplifying what we're trying to say
, tuning into our audience, and grabbing them by the handles of their emotions, is critical to effective leadership.
When I look at the effective leaders I've met that inspire, energize, and arouse people to improved performance, they are all effective speakers. Some are charismatic and dynamic orators. Others are soft-spoken and almost shy. But without exception
, they can stand in front of a large or small group and express themselves with a clarity, conviction and credibility that stir their audience or group members' feelings and emotions.
Effective leaders continually improve their verbal skills. Here's some of the supporting research and observations showing that strong verbal communication skills are critical to effective leadership:
? "Recent research at the University of Southern California suggests that students with high verbal scores may be better at coping with ambiguity and uncertainty. . . They tend to be open-minded, analytic, non-judgemental, and better at integrative thinking ? using scattered bits of information to develop a big picture. . . (Harvard business school professor) Leonard Schlesinger: 'We're making a gentle shift away from training and development of general managers where leadership is implicit, to where leadership is explicit and general management is implicit'." ? Brian O'Reilly
, "Reengineering the MBA", Fortune
? "It is not enough for leaders to have dreams of the future. They must be able to communicate these in ways that encourage us to sign on for the duration and to work hard toward the objective... Of executives surveyed, 91 percent said that (in the coming years) it will be very important that CEOs be inspiring. This quality is rated as more important than 'analytical', 'organized', and 'tough'." ? James Kouzes and Barry Posner, Credibility
? Studies commissioned by Robert Half International "prove conclusively that there is a strong link between success and the ability to communicate."
? "Without exception
, visionary leaders are able to communicate their visions to others so they are thoroughly understood and accepted." ? Burt Nanus, Visionary Leadership
? "The ability to express an idea is well nigh as important as the idea itself." ? Bernard Baruch, American Financier and Government Advisor
? "Charles De Gaulle did not call in 'writers'. The very idea is grotesque. The leader who allows others to speak for him is abdicating." ? May Sarton, American poet and writer
There are many ways we can continually improve our verbal communication skills. These might include joining Toastmasters, taking a public speaking course, getting personal video based speaking feedback
, personal coaching, participating in interpersonal skill training, getting training on facilitating meetings, taking a sales course, giving speeches at service clubs, and the like. Strong leaders
, on the grow, do whatever they can to continually improve their ability to speak to groups and persuade others to follow their lead.
Details of a Home Based Internet Marketing Business
Posted by nick_niesen on October 28th, 2010
Are you a marketing professional looking to move away from your current job? Do you love the marketing industry, but are tired of office politics? Do you wish that there was a way to take all of your skills and incorporate them into a home based business? If this sounds like you, you are in luck. There are many people in your shoes that have turned their love of marketing into a very successful home based business. Without a little bit of skill and determination, you may be able to take your years of experience and parlay them into a great work from home marketing job.
Starting a home based internet marketing business is not for everyone; but if you have a love for marketing
, and the desire to run your own company, this opportunity may be for you.
Obviously, if you want to start your own home based internet marketing business it would help if you have some background experience in the industry to fall back on. This is always helpful because it will cut back on your start up time, and will also allow you to offer a higher level of service to potential clients. Being able to tell clients that you have 15 years of marketing experience will go a long way in securing you a lot of work.
The great thing about starting an internet marketing business is that you should have no problem getting your name in front of potential customers; after all, you are an internet marketing specialist! You will want need to set up a webpage where you outline what your company does, as well as your past experience. By doing this clients will be able to visit you on the web
, and make a quick decision on your abilities.
Many people are not sure of what the internet marketing industry consists of. When you are running .
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