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SEO professionals and internet marketers are all too aware of the importance of social networking for effective internet marketing , but are you? If you're not yet convinced that you should be using social networking, here are 5 great benefits to keep in mind.
1. Mindshare. Social networking sites allow you to tailor your message to your target audience depending in which platforms you use and which followers you have. Whereas the old model used to rely on newspaper ads and billboards, the social networking model focuses on profiles and updates. Social networking sites are a great way for a small business owner to announce company news and offers , broadcast timely information of interest to a business owner's target audience, and engage followers in a relevant and helpful. The number of social networking users is actually quite staggering, so if you aren't using social networking as an SEO tool , then you're really missing out.
2. Build Relationships. Gone are the days when customers were willing to simply trust a business owner whom they may never see or to whom they may never talk. Some customers would be interested in reading your blog while others might want to follow you on Twitter. Some will review your products on Amazon. A customer's experience or perception will always be enhanced by the opportunity to interact with you on some level. Google Alerts is a great way to find out what people are saying about you in forums with which you might not even be familiar.
3. Link Building. Link building is one of the most important SEO tasks you can undertake, and social networking is a great way to get it done! Link to your website from your profile and, if possible , include keywords as anchor text within your profile. Then point those links to optimized pages within your website.
4. Drive Traffic. It doesn't take a genius to figure out that the more exposure you have on the internet, the more people will be interested in visiting your website. The key to driving traffic is not only providing a link, however; it also requires providing helpful information and high-quality content that will build your credibility with your target audience. This information should also be so compelling that your target audience just can't help but click on the link to your site. One of the most important things you can do is to send your social networking traffic directly to a landing page that you've created just for them. It should be targeted to the audience with whom you interact in social networking sites and should contain a particular call to action that pertains to them.
5. Rank High. The more high-quality content you place on social networking sites , the more you become visible to your target audience, and the more likely the search engines are to notice you and reward you with high rankings. Remember that search engines don't just index websites, but also photos , images, videos, blogs , social networking profiles, and podcasts. Good content located in many relevant places helps you get noticed by the search engines and thus ranked higher.
The biggest social networking mistake you can make is not using it as an effective SEO tool. If you're not using it already, then you can guarantee that you're losing business to your competitors who are. There are so many social networking site users out there now that you simply can't afford to ignore these sites. They not only allow you to build valuable inbound links to your site , but they allow you to build relationships with your potential customers. They provide you with widespread exposure and the ability to establish yourself as an expert within your market niche. If you need further guidance in using social networking as an SEO tool, consult with an internet marketing professional who can help you integrate social networking into your overall internet marketing plan.
Making new friends and finding the person of your dreams is not as easy as it used to be. With the busy daily life of singles in the US, there is no available time for socialization outside of work.
Why is online dating service considered a profitable business? Here are some of the facts:
* Almost .5% of the US population is either single or divorced. The largest online dating websites have over 700 ,000 personal advertisements and profiles all enthusiastically searching for a partner. There have been thousands of marriages resulting from internet introduction.
* Internet-based dating services receive millions of dollars in revenue every year. There is guaranteed money in this business.
* Basic emotional needs are the easiest to sell. These needs include dating, love and romance. You will be paid by marketing romance to the increasing number of single web surfers.
If you are thinking on starting up your own online dating service business, here are four important factors to consider:
1) Online dating business plan: Organizing a plan would allow you to operate the business and ensure your company's growth. A business plan is crucial for organizing and seeking potential clients. A business with development potential is always a safer investment than a business that settles for breaking even.
A plan would provide you with a clear view of your business? future. It summarizes the company's goals and provides your future staff to have information that is vital to the daily function of your company.
2) Website management method. You should plan for a presentable and quality web design or hire the best web designer in the industry. Determine which web hosting service is the best and enroll in it. For your website to attract thousands of visitors , you would need web hosting that could accommodate all the traffic and database of your members. You could also consider being your own web host that would enable you to manage your own server.
3) Marketing and advertising. The online dating service would require a large a. |
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